Stan Store vs Kajabi cost
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Fees change; confirm on the vendor's pricing page before buying.
Stan Creator ($29) is $150 a month cheaper than Kajabi Basic ($179), and both use 2.9% + 30c processing. Stan has no transaction fee, so Stan costs less at every revenue level. Kajabi Pro's 2.7% would only close the gap against Stan Creator Pro ($99) above about $200,000 a month.
| Platform / plan | Eligibility | Monthly price | Annual billing / month | Platform fee | Native processing | Own gateway surcharge | Verification / confidence | Sources / notes |
|---|---|---|---|---|---|---|---|---|
| Kajabi / basic | eligible | $179.00 | $143.00 | 0% | 2.9% + $0.30 / sale | 2% | Last verified: 2026-10-21 verified from vendor page 2026-10-21 | Vendor pricing Kajabi Payments US card rate 2.9% + $0.30 on Basic (rate is tiered by plan). 'Any 3rd Party Payment Provider Fees (not using Kajabi Payments)' 2% on Basic; footnote: 'Excludes PayPal & Kajabi Payments. Subject to additional fees from selected payment provider.' FAQ: 'Kajabi does not take a revenue share'. No Kickstarter plan on page; 'Business Launch Kit' is a 14-day trial converting to Growth monthly. Secondary fields: none recorded |
| Kajabi / growth | eligible | $249.00 | $199.00 | 0% | 2.8% + $0.30 / sale | 1% | Last verified: 2026-10-21 verified from vendor page 2026-10-21 | Vendor pricing Kajabi Payments 2.8% + $0.30 (US entities). Third-party provider fee 1%, excludes PayPal. Secondary fields: none recorded |
| Kajabi / pro | eligible | $499.00 | $399.00 | 0% | 2.7% + $0.30 / sale | 0.5% | Last verified: 2026-10-21 verified from vendor page 2026-10-21 | Vendor pricing Kajabi Payments 2.7% + $0.30 (US entities). Third-party provider fee 0.5%, excludes PayPal. Secondary fields: none recorded |
| Stan Store / creator | eligible | $29.00 | $25.00 | 0% | 2.9% + $0.30 / sale | 0% | Last verified: 2026-11-03 verified from vendor page 2026-11-03 | Vendor pricing Prices come from Stan's official pricing blog post (updated Jul 22, 2026) because https://stan.store/pricing returned 404. Annual billing is $300/yr, or $25/mo. Stan has no native processor; payments go through Stripe or PayPal, so the Stripe US rate of 2.9% + $0.30 from help.stan.store/article/83 is used (PayPal is 3.49% + a fixed fee), and Stan says it takes 0% with no processor-based surcharge. The plan includes an unlimited course builder and unlimited products and customers, with a 14-day free trial and no free plan. Secondary fields: none recorded |
| Stan Store / creator-pro | eligible | $99.00 | $79.00 | 0% | 2.9% + $0.30 / sale | 0% | Last verified: 2026-11-03 verified from vendor page 2026-11-03 | Vendor pricing Annual billing is $948/yr, or $79/mo; the official /pricing page returned 404, so the figures come from Stan's own pricing blog post. Processing is through Stripe or PayPal only (Stripe US standard 2.9% + $0.30, per Stan help article 83), and Stan takes 0%. This plan adds payment plans, order bumps, funnels, flexible pricing and email automation, all useful for course sellers; Stripe's Afterpay/Klarna, international-card and recurring surcharges cost extra. Secondary fields: none recorded |
Illustrative annual costs
Annual billing, average sale $100. These estimates use the fee data above and do not assess product features or payment-provider eligibility.
$25,000.00 annual revenue · native processing
| Platform / plan | Eligibility | Subscription / year | Platform fee / year | Processing / year | Gateway surcharge / year | Total / year | Effective take | Status / assumptions | Verification / confidence |
|---|---|---|---|---|---|---|---|---|---|
| 1. Stan Store / creator | eligible | $300.00 | $0.00 | $800.00 | $0.00 | $1,100.00 | 1.2% | eligible | Last verified: 2026-11-03 verified from vendor page 2026-11-03 |
| 2. Kajabi / basic | eligible | $1,716.00 | $0.00 | $800.00 | $0.00 | $2,516.00 | 6.864% | eligible | Last verified: 2026-10-21 verified from vendor page 2026-10-21 |
$100,000.00 annual revenue · native processing
| Platform / plan | Eligibility | Subscription / year | Platform fee / year | Processing / year | Gateway surcharge / year | Total / year | Effective take | Status / assumptions | Verification / confidence |
|---|---|---|---|---|---|---|---|---|---|
| 1. Stan Store / creator | eligible | $300.00 | $0.00 | $3,200.00 | $0.00 | $3,500.00 | 0.3% | eligible | Last verified: 2026-11-03 verified from vendor page 2026-11-03 |
| 2. Kajabi / basic | eligible | $1,716.00 | $0.00 | $3,200.00 | $0.00 | $4,916.00 | 1.716% | eligible | Last verified: 2026-10-21 verified from vendor page 2026-10-21 |
More fee references
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